Amazon Marketing Cloud Business Cases
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Understand how other brands have unlocked the Power of Data-Driven Marketing with Amazon Marketing Cloud. Transform their brand campaigns with real-time insights, personalized customer experiences, and unparalleled reach across Amazon’s vast ecosystem. Maximizing their ROI and driving growth.
Business Cases from some of our customers
BUSINESS CASE
Path to Conversion by Campaign Group
It refers to the series of steps that a potential customer takes to move from being aware of your product or service to making a purchase.
BUSINESS CASE
DSP Optimal Ad Frequency
This report is an example of measuring optimal impression frequency for DSP campaigns by various conversion metrics.
BUSINESS CASE
New-To-Brand Purchases
N-to-B typically use data and insights to target audiences who are likely to be interested in a brand’s products or services, but who have not yet engaged with the brand.
BUSINESS CASE
DSP Targeted Audience
This is a powerful tool that provides brands with targeted audience insights to help them reach their target customers more effectively.
BUSINESS CASE
Time of Day Performance
Amazon Time per Day Performance Advertising empowers advertisers to make data-driven decisions that can improve the effectiveness and efficiency of their advertising budgets.
BUSINESS CASE
DSP Path to Conversion by Device
This is report is a type of report that provides insights into the various steps or touchpoints that customers go through before making a purchase or completing a desired action.
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